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Romir / News / Figures and Facts / |
Figures and FactsThe Crisis: Russians emotionally affected, yet optimistic«Romir» presents the third wave of Worldwide Barometer of the Financial Crisis Every fifth (21%) Russian expects the country’s economic situation to improve within the next 3 months, however, more than half (56%) of our country-fellows say the crisis affects their emotional and psychological statå. The indicator practically equals the global level (only two points below the countries average of 54%). Lebanon (79%), Mexico (76%), the USA (74%) and Korea (72%) appeared the most affected by the crisis, while people in the Netherlands, Austria, Spain and Brazil faced the least amount of troubles. Romir holding continues to publish the results of the international study “Worldwide Barometer of the Financial Crisis”. The third wave of the survey revealed that the economic crisis has not only affected people economically but also psychologically; more than half of respondents (54%) confessed they had experienced at least one of the following 4 health conditions as a direct result of the current economic situation: - 18% depression - 26% unsatisfactory sleep - 40% anxiety - 40% stress For comparison, in Russia, four out of ten (41%) respondents experience occasional anxiety (fear), a quarter (24%) of our country-fellows admit that the crisis left them in the state of stress, 17% are depression-prone and each tenth (10%) complains of insomnia. It is worth noting that consumers are slowly regaining confidence in the financial status of their country’s economical situation and the global pessimism has significantly diminished over the last three months. In Russia, the share of pessimists fell by 18% since March 2009. In July 2009 over a half of Russia’s citizens expressed an opinion that the economic situation in their country would remain the same within the next three months, and every fifth (21%) shared the hopes of seeing the economical standing improved. Nearly a forth of Russians (23%) said that in the nearest three months the economic situation in Russia would become worse. The share of respondents who believe that the economic situation in their countries will be worse in the next 3 months, (%): Wave-by-wave comparison, Worldwide Barometer of the Financial Crisis  Global performance: - 45% believe the economic situation will remain the same in the next three months, while 19% think it will improve and 31% it will worsen. - Overall, pessimism has decreased by 10 percentage points. - Pessimism has diminished in 20 of the 22 surveyed countries. On the average, the economic outlook was the most negative during the first wave of the survey (November, 2008). In March, opinions stayed unchanged for the most part. And although there are significantly less citizens who have a pessimistic economic outlook at the moment, opinions remain guarded. The study has not found that citizens believe the situation is or will be better; rather, the study showed an increase in percentage of citizens who felt the economy would stay about the same. Cutbacks in costs are the third factor in analyzing the survey’s results. On the average, the present indicator (July, 2009) practically echoes the one recorded in March (the second and previous wave). Moreover, the pattern of cost cutbacks in each category remained the same. An average of 54% of consumers made cost cuttings mostly on the clothing / footwear / accessories, entertainment and major household expenses.*** Analysis of the three key indicators - the economic outlook, the emotional state and the level of cost cutbacks, gives us following breakdown of participating countries in several categories:  As we can observe, Brazilians, Canadians and Indians deal best with the Economic Crisis. They are the only countries where the level of optimism is above or equal to the average and cutbacks and psychological effects are below the average. France, Japan, Mexico, Argentina and Iceland are the most affected, with the indices below the average on all levels. Russia and China are the countries, experiencing major emotional and psychological pressure, yet with a relatively optimistic outlook and low cutbacks. - Optimistic, low cutbacks and not psychologically affected: Brazil, Canada and India - Optimistic, low cutbacks but psychologically affected: China and Russia - Optimistic, high cutbacks but not psychologically affected: Australia - Optimistic, high cutbacks and psychologically affected: Saudi Arabia, Lebanon, Korea, and the USA - Pessimistic, low cut backs and not psychologically affected: Austria, the Netherlands, Spain, and Switzerland - Pessimistic, high cutbacks, but not psychologically affected: Italy and the United Kingdom - Pessimistic, low cutbacks and psychologically affected: Germany - Pessimistic, high cutbacks, and psychologically affected: France, Japan, Mexico, Argentina and Iceland. *The Worldwide Barometer of the Financial Crisis» (WIN Crisis Index) – an international project aimed at evaluating the respondents’ perception of the financial crisis in their countries. The WIN Crisis Index is conducted every 3 months by the members of the international network, which brings together the greatest independent firms of market research throughout the world. The third wave, carried out from mid June to the end of July 2009, recorded the opinions of 21,088 respondents in 22 countries, including those of the Big 8 and BRIC countries. Each sample is representative of its country’s grown-up population. In June 2009 Romir research holding conducted the survey as a part of the All-Russia online Omnibus, having interviewed 1000 RF citizens. **WIN (Worldwide Independent Network of Market Research) – WIN brings together the greatest independent firms of Market Research throughout the world. Beyond enabling international research, WIN allows each Member to conduct the most appropriate research in any given region or on a global scale. ***More details on cutbacks in various categories of goods and services to come soon in Romir publications on the Worldwide Barometer of the Financial Crisis. |